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Much like sunscreen does for our skin, sunglasses are the ultimate fashion statement that also offer vital eye protection. We love brands that strike the perfect balance between fashion and protection while effectively conveying their message through exceptional branding.
Why we love it: commitment to sustainability.
Raie Eyewear's dedication to meticulous craftsmanship and unwavering quality sets it apart as a standout brand. Their eyewear transcends time, embodying longevity and unparalleled quality. Raie celebrates individuals who defy norms and live life on their terms, creating a vibrant community of inspiring journeys. What we love about Raie is their commitment to sustainability. They use 100% bioacetate and explore recycled acetate options for their frames.
Why we love it: chic, celebrity-worthy looks that don't break the bank.
Le Specs has been setting trends since 1979 with its iconic sunglass collections, all at an affordable price point. It has garnered a cult following worldwide, gracing the faces of celebrities like Beyonce, Rihanna, and Justin Bieber. What makes Le Specs stand out is its accessibility; you don't need a designer budget to enjoy chic eyewear. The brand's Lolita style, in particular, has been a fashion sensation.
Why we love it: unwavering dedication to creativity and luxuriousness
With roots dating back to 1970, Linda Farrow is a brand synonymous with luxury eyewear. Linda Farrow herself was a pioneer, treating sunglasses as fashion long before it became the norm. After a hiatus, the brand returned in 2003 under the guidance of Linda Farrow's son, Simon Jablon. Today, Linda Farrow is renowned for its collaborations with top designers and its commitment to pushing the boundaries of eyewear design. The brand's eyewear is a celebrity favourite, gracing the faces of stars like Gigi Hadid and Lady Gaga.
Why we love it: accessible, stylish, and comfortable eyewear for a diverse audience.
Kimeze, a British eyewear brand founded in 2021 by sisters Clare and Christina Kimeze, is leading a transformative journey in eyewear fashion. Inspired by their African heritage, the Kimeze sisters recognised a significant gap in the eyewear industry. Traditional designs often neglected the diversity of facial features, leaving many with uncomfortable and ill-fitting glasses. Christina Kimeze explains their approach: "All our glasses are designed to be universally flattering. We've reimagined the nose bridge, temple length, and angle of the glasses to ensure they fit a wide range of people."
Why we love it: contribution to a more eco-conscious and stylish world.
CHIMI, founded in Stockholm in 2016, embodies the spirit of innovation in eyewear. CHIMI's eyewear captures the essence of modern active life through its futuristic simplicity and wearability. With an affordable price point and vibrant reinterpretations of classic designs, CHIMI resonates with those who seek both fashion and function. What sets CHIMI apart is its unwavering commitment to both style and sustainability. Underpinning their mission is The Solar Project, an initiative that channels a portion of its proceeds into solar power endeavours, bringing clean and renewable energy to areas in need.
Why we love it: a blend of fashion and functionality.
Karen Wazen, the influencer and entrepreneur, launched her sunglasses brand in 2018, and it quickly became a favorite among fashion enthusiasts. Not just offering beautifully crafted frames, the brand also provides a range of accompanying jewelry and frame chains that elevate the overall look. With A-listers like Dua Lipa and Gabrielle Union as fans, Karen Wazen Eyewear stands out not just as an accessory but as a statement.
Why we love it: founder favourite.
Founded in 2019 by Georgia Williams, VEHLA rose to fame with its stylish aviator frames, quickly becoming a staple in the wardrobes of Kendall Jenner, Bella and Gigi Hadid, and Emily Ratajkowski. VEHLA's collection strikes the perfect balance between modern design and timeless appeal, making it the go-to choice for those seeking to embody an effortlessly cool vibe. Whether you're after the classic aviator or something more unique, VEHLA has you covered.
Why we love it: bold, fearless, and fashion-forward.
Poppy Lissiman is known for her statement eyewear. The Australian designer is celebrated for her daring approach to sunglasses, with a penchant for bold colours, quirky shapes, and classic styles with a twist. If standing out is your goal and you're unafraid of taking risks with your accessories, Poppy Lissiman's collection is your perfect match. Her designs are more than just eyewear—they're wearable art that adds a punch of personality to any outfit.
Why we love it: sophisticated elegance with a modern twist.
Christopher Esber, renowned for his refined take on womenswear, expanded into eyewear in January, offering a collection that exudes sophistication. His line features three distinct styles, available in various shades and lens colour combinations. For the fashion-forward woman who values both style and substance, Christopher Esber's sunglasses are the ultimate choice. These are not just sunglasses; they're a statement of elegance and modernity, perfect for any fashion girl looking to elevate her ensemble.
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Much like sunscreen does for our skin, sunglasses are the ultimate fashion statement that also offer vital eye protection. We love brands that strike the perfect balance between fashion and protection while effectively conveying their message through exceptional branding.
Why we love it: commitment to sustainability.
Raie Eyewear's dedication to meticulous craftsmanship and unwavering quality sets it apart as a standout brand. Their eyewear transcends time, embodying longevity and unparalleled quality. Raie celebrates individuals who defy norms and live life on their terms, creating a vibrant community of inspiring journeys. What we love about Raie is their commitment to sustainability. They use 100% bioacetate and explore recycled acetate options for their frames.
Why we love it: chic, celebrity-worthy looks that don't break the bank.
Le Specs has been setting trends since 1979 with its iconic sunglass collections, all at an affordable price point. It has garnered a cult following worldwide, gracing the faces of celebrities like Beyonce, Rihanna, and Justin Bieber. What makes Le Specs stand out is its accessibility; you don't need a designer budget to enjoy chic eyewear. The brand's Lolita style, in particular, has been a fashion sensation.
Why we love it: unwavering dedication to creativity and luxuriousness
With roots dating back to 1970, Linda Farrow is a brand synonymous with luxury eyewear. Linda Farrow herself was a pioneer, treating sunglasses as fashion long before it became the norm. After a hiatus, the brand returned in 2003 under the guidance of Linda Farrow's son, Simon Jablon. Today, Linda Farrow is renowned for its collaborations with top designers and its commitment to pushing the boundaries of eyewear design. The brand's eyewear is a celebrity favourite, gracing the faces of stars like Gigi Hadid and Lady Gaga.
Why we love it: accessible, stylish, and comfortable eyewear for a diverse audience.
Kimeze, a British eyewear brand founded in 2021 by sisters Clare and Christina Kimeze, is leading a transformative journey in eyewear fashion. Inspired by their African heritage, the Kimeze sisters recognised a significant gap in the eyewear industry. Traditional designs often neglected the diversity of facial features, leaving many with uncomfortable and ill-fitting glasses. Christina Kimeze explains their approach: "All our glasses are designed to be universally flattering. We've reimagined the nose bridge, temple length, and angle of the glasses to ensure they fit a wide range of people."
Why we love it: contribution to a more eco-conscious and stylish world.
CHIMI, founded in Stockholm in 2016, embodies the spirit of innovation in eyewear. CHIMI's eyewear captures the essence of modern active life through its futuristic simplicity and wearability. With an affordable price point and vibrant reinterpretations of classic designs, CHIMI resonates with those who seek both fashion and function. What sets CHIMI apart is its unwavering commitment to both style and sustainability. Underpinning their mission is The Solar Project, an initiative that channels a portion of its proceeds into solar power endeavours, bringing clean and renewable energy to areas in need.
Why we love it: a blend of fashion and functionality.
Karen Wazen, the influencer and entrepreneur, launched her sunglasses brand in 2018, and it quickly became a favorite among fashion enthusiasts. Not just offering beautifully crafted frames, the brand also provides a range of accompanying jewelry and frame chains that elevate the overall look. With A-listers like Dua Lipa and Gabrielle Union as fans, Karen Wazen Eyewear stands out not just as an accessory but as a statement.
Why we love it: founder favourite.
Founded in 2019 by Georgia Williams, VEHLA rose to fame with its stylish aviator frames, quickly becoming a staple in the wardrobes of Kendall Jenner, Bella and Gigi Hadid, and Emily Ratajkowski. VEHLA's collection strikes the perfect balance between modern design and timeless appeal, making it the go-to choice for those seeking to embody an effortlessly cool vibe. Whether you're after the classic aviator or something more unique, VEHLA has you covered.
Why we love it: bold, fearless, and fashion-forward.
Poppy Lissiman is known for her statement eyewear. The Australian designer is celebrated for her daring approach to sunglasses, with a penchant for bold colours, quirky shapes, and classic styles with a twist. If standing out is your goal and you're unafraid of taking risks with your accessories, Poppy Lissiman's collection is your perfect match. Her designs are more than just eyewear—they're wearable art that adds a punch of personality to any outfit.
Why we love it: sophisticated elegance with a modern twist.
Christopher Esber, renowned for his refined take on womenswear, expanded into eyewear in January, offering a collection that exudes sophistication. His line features three distinct styles, available in various shades and lens colour combinations. For the fashion-forward woman who values both style and substance, Christopher Esber's sunglasses are the ultimate choice. These are not just sunglasses; they're a statement of elegance and modernity, perfect for any fashion girl looking to elevate her ensemble.
Sign up for our newsletter to receive weekly case studies and insights from Brand Insider.
This brand perfected basics, here's how.
The activewear brand loved by celebs. But what's behind their success?
We’re obsessed with Reformation — and there's two big reasons why.
The surprising evolution of this everyday store.
How Jess Hunt brought this brand to life through brand activations.
Much like sunscreen does for our skin, sunglasses are the ultimate fashion statement that also offer vital eye protection. We love brands that strike the perfect balance between fashion and protection while effectively conveying their message through exceptional branding.
Why we love it: commitment to sustainability.
Raie Eyewear's dedication to meticulous craftsmanship and unwavering quality sets it apart as a standout brand. Their eyewear transcends time, embodying longevity and unparalleled quality. Raie celebrates individuals who defy norms and live life on their terms, creating a vibrant community of inspiring journeys. What we love about Raie is their commitment to sustainability. They use 100% bioacetate and explore recycled acetate options for their frames.
Why we love it: chic, celebrity-worthy looks that don't break the bank.
Le Specs has been setting trends since 1979 with its iconic sunglass collections, all at an affordable price point. It has garnered a cult following worldwide, gracing the faces of celebrities like Beyonce, Rihanna, and Justin Bieber. What makes Le Specs stand out is its accessibility; you don't need a designer budget to enjoy chic eyewear. The brand's Lolita style, in particular, has been a fashion sensation.
Why we love it: unwavering dedication to creativity and luxuriousness
With roots dating back to 1970, Linda Farrow is a brand synonymous with luxury eyewear. Linda Farrow herself was a pioneer, treating sunglasses as fashion long before it became the norm. After a hiatus, the brand returned in 2003 under the guidance of Linda Farrow's son, Simon Jablon. Today, Linda Farrow is renowned for its collaborations with top designers and its commitment to pushing the boundaries of eyewear design. The brand's eyewear is a celebrity favourite, gracing the faces of stars like Gigi Hadid and Lady Gaga.
Why we love it: accessible, stylish, and comfortable eyewear for a diverse audience.
Kimeze, a British eyewear brand founded in 2021 by sisters Clare and Christina Kimeze, is leading a transformative journey in eyewear fashion. Inspired by their African heritage, the Kimeze sisters recognised a significant gap in the eyewear industry. Traditional designs often neglected the diversity of facial features, leaving many with uncomfortable and ill-fitting glasses. Christina Kimeze explains their approach: "All our glasses are designed to be universally flattering. We've reimagined the nose bridge, temple length, and angle of the glasses to ensure they fit a wide range of people."
Why we love it: contribution to a more eco-conscious and stylish world.
CHIMI, founded in Stockholm in 2016, embodies the spirit of innovation in eyewear. CHIMI's eyewear captures the essence of modern active life through its futuristic simplicity and wearability. With an affordable price point and vibrant reinterpretations of classic designs, CHIMI resonates with those who seek both fashion and function. What sets CHIMI apart is its unwavering commitment to both style and sustainability. Underpinning their mission is The Solar Project, an initiative that channels a portion of its proceeds into solar power endeavours, bringing clean and renewable energy to areas in need.
Why we love it: a blend of fashion and functionality.
Karen Wazen, the influencer and entrepreneur, launched her sunglasses brand in 2018, and it quickly became a favorite among fashion enthusiasts. Not just offering beautifully crafted frames, the brand also provides a range of accompanying jewelry and frame chains that elevate the overall look. With A-listers like Dua Lipa and Gabrielle Union as fans, Karen Wazen Eyewear stands out not just as an accessory but as a statement.
Why we love it: founder favourite.
Founded in 2019 by Georgia Williams, VEHLA rose to fame with its stylish aviator frames, quickly becoming a staple in the wardrobes of Kendall Jenner, Bella and Gigi Hadid, and Emily Ratajkowski. VEHLA's collection strikes the perfect balance between modern design and timeless appeal, making it the go-to choice for those seeking to embody an effortlessly cool vibe. Whether you're after the classic aviator or something more unique, VEHLA has you covered.
Why we love it: bold, fearless, and fashion-forward.
Poppy Lissiman is known for her statement eyewear. The Australian designer is celebrated for her daring approach to sunglasses, with a penchant for bold colours, quirky shapes, and classic styles with a twist. If standing out is your goal and you're unafraid of taking risks with your accessories, Poppy Lissiman's collection is your perfect match. Her designs are more than just eyewear—they're wearable art that adds a punch of personality to any outfit.
Why we love it: sophisticated elegance with a modern twist.
Christopher Esber, renowned for his refined take on womenswear, expanded into eyewear in January, offering a collection that exudes sophistication. His line features three distinct styles, available in various shades and lens colour combinations. For the fashion-forward woman who values both style and substance, Christopher Esber's sunglasses are the ultimate choice. These are not just sunglasses; they're a statement of elegance and modernity, perfect for any fashion girl looking to elevate her ensemble.
Sign up for our newsletter to receive weekly case studies and insights from Brand Insider.
This brand perfected basics, here's how.
The activewear brand loved by celebs. But what's behind their success?
We’re obsessed with Reformation — and there's two big reasons why.
The surprising evolution of this everyday store.
How Jess Hunt brought this brand to life through brand activations.
While the brands mentioned are not sponsored or paid advertisements, some of the products highlighted may earn us a commission.
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