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September 16, 2024

The Unexpected TikTok Queen Who Mastered Relatability

RHONYC reality star, Bethenny Frankel proves that TikTok isn't just for Gen Z. The secret to her success? Relatability and relentlessness.
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September 16, 2024

The Unexpected TikTok Queen Who Mastered Relatability

TikTok by Frankel
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September 2, 2024

Sun-Kissed Cheeks and a Cucumber Crisis: TikTok’s Latest

Not very mindful or demure
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August 14, 2024

EYNTK about TikTok's Nara Smith

From kitchen counter to fashion's favourite
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July 15, 2024

20 Instagram Feeds to Inspire Your Brand This Summer

Curate your summer aesthetic with these Insta feeds
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July 2, 2024

4 Tips for Building Your Brand on Social Media

Unfortunately, it's more than just posting regularly
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May 28, 2024

These 4 Instagram Tips Will Sky Rocket Your Engagement

Swipe right on engagement with these Insta hacks
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April 15, 2024

Click or Skip: Everyone's on Instagram, Are You?

It's almost a no-brainer
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April 4, 2024

Click or Skip: Is TikTok Shop Just Another Fad?

Everything you need to know
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January 25, 2024

Gen Z on TikTok, Everything You Need to Know

Tapping Into the trends of today's trendsetters
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October 11, 2023

Click or Skip: Should Your Brand Be on Pinterest?

Once known for wedding mood boards, has now become Gen Z's fashion playground and a crystal ball for brands.
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October 5, 2023

Why New Social Platforms Are Hit or Miss for Beauty Brands

New social platforms offer beauty brands opportunities, but success hinges on careful strategy and adaptation
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October 3, 2023

Why Small Businesses Should Pay Attention to the Growth of TikTok Shop

The future of e-commerce is here, and it dances to the rhythm of TikTok
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September 7, 2023

7 Ways To Create a Compelling Presence on Social Media

From likes to loyalty: leveraging social media insights for maximum impact
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August 31, 2023

The Demise of Brand Loyalty in Beauty

TikTok, the driving force behind beauty trends, has us questioning whether loyalty in beauty still exists
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August 8, 2023

Are Vanity Metrics Distorting Brand Success?

The Influence of Social Media Metrics
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