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Just Announced! Pantone’s Colour of the Year 2025… and More Design Trends to Watch
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The BI Team’s Favourite Festive Fonts for Holiday Design Inspiration
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The Art of the Last-Minute Sell: How to Snag Valentine’s Day Procrastinators
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The Round-Up: 2024 Best (and Worst) Marketing Campaigns
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The Round-Up: 2024 Holiday Campaigns
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Equinox: The Brand Turning Health into the New Luxury Must-Have
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REFY Launches REFY World, A Space for Curated Rewards
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How Marc Jacobs Won Over Gen Z on TikTok
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NikeSKIMS: Could Kim K be the New Michael Jordan?
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How To Bring A Brand To Life From 11 Cool Designers In The Know
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Consumers Are Spending Less, But They Still Want Value – Here’s How Brands Can Adapt
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News
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February 21, 2025
NikeSKIMS: Could Kim K be the New Michael Jordan?
Nike’s first-ever brand with an outside partner is a bet on the female athlete. A seismic shift in sports fashion or just another celebrity collab?
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the latest
Career
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February 19, 2025
How To Bring A Brand To Life From 11 Cool Designers In The Know
Read More
Trends
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February 14, 2025
Consumers Are Spending Less, But They Still Want Value – Here’s How Brands Can Adapt
Smart spending is the new normal
Trends
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February 12, 2025
The Wellness Trends Set to Dominate 2025—And the Brands to Know
From AI to Gut Health
Case Studies
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February 10, 2025
Equinox: The Brand Turning Health into the New Luxury Must-Have
A lesson in catering to an audience ready to invest
Marketing
/
February 5, 2025
The Art of the Last-Minute Sell: How to Snag Valentine’s Day Procrastinators
Valentine’s day’s final hours
Lifestyle
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February 3, 2025
February Editor’s Letter
Why we took January off
News
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January 26, 2025
Alo Yoga Makes a Stylish Entrance in Covent Garden
For London’s fitness and fashion lovers
News
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January 25, 2025
Rhode’s Seriously Cool Peptide Lip Shape Has Arrived
Lip contouring just got easier
Marketing
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December 30, 2024
The Round-Up: 2024 Best (and Worst) Marketing Campaigns
Hits, misses, and lessons learned
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the round-up
Brand Insider Round-Up
The Brand Insider Round-Up: February
New year, new format—your go-to branding round-up is now bigger and better. From major collabs to the latest product drops, here’s what’s trending.
February 7, 2025
Brand Insider Round-Up
The Brand Insider Round-Up: 29.11.24
The celeb brand making cashmere cool, a fresh take on pearls, and skinimalism at its finest—this week’s round-up is all about brands redefining...
November 29, 2024
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The Brand Insider Round-Up: 22.11.24
A humble hair clip turned coveted it-girl staple, underwear in response to the lack of diversity in women’s clothing and a beauty brand following...
November 22, 2024
ICYMI
The Highs, The Lows, and The Future of Luxury Fashion.
The luxury boom and bust
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TOP STORIES
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December 24, 2024
The Round-Up: 2024 Launches
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Branding
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December 19, 2024
Just Announced! Pantone’s Colour of the Year 2025… and More Design Trends to Watch
Read More
Marketing
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December 18, 2024
Marketing That Was Too Big to Miss—and Too Tasty to Resist in 2024
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Case Studies
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December 17, 2024
REFY Launches REFY World, A Space for Curated Rewards
Read More
Editor's Picks
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December 16, 2024
Hair Brands to Know and Love As Much As We Do
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News
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December 12, 2024
Deliveroo and HURR Are Bringing You Dresses on Demand
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Branding
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December 11, 2024
The BI Team’s Favourite Festive Fonts for Holiday Design Inspiration
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Editor's Picks
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December 10, 2024
The Ultimate Gift Guide: Perfect Picks for Designers and Creatives
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Editor's Picks
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December 9, 2024
8 Scented Candles to Gift This Winter
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Lifestyle
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December 6, 2024
December Editor's Letter
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Marketing
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November 28, 2024
It’s Not Who Your Customers Are—It’s What They Do That Counts
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Strategy
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November 26, 2024
How to Succeed as a Brand Designer, From One in The Know
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CASE STUDIES
Case Studies
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September 20, 2023
Two Things We Love About Reformation
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Case Studies
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June 20, 2023
Osoi Official: Finding Style in East Asian Countries
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Beauty
The Wellness Trends Set to Dominate 2025—And the Brands to Know
Rhode’s Seriously Cool Peptide Lip Shape Has Arrived
REFY Launches REFY World, A Space for Curated Rewards
Fashion
NikeSKIMS: Could Kim K be the New Michael Jordan?
The Highs, The Lows, and The Future of Luxury Fashion.
Alo Yoga Makes a Stylish Entrance in Covent Garden
Celebrity
Surprise! These Celebrities Have Brands You Probably Haven't Heard Of
Mel’s Maple Matcha is The Only Drink You’ll Need This Autumn
Molly-Mae Hague Set to Launch New Fashion Brand Maebe
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